Our Team

Raghu Havaldar

CEO, CO-Founder

Raghu is an entrepreneurial leader with 20+ years of experience building businesses at both startups and Fortune 500 companies. At Zulily, he led Product teams to build Internet-scale solutions for Brands, Merchandising, Supply Chain, and Personalization (AI). 

Raghu has a Duke MBA as well as a Master’s degree in Computer Science. He loves playing Tennis and passionately follows Duke Basketball and Chelsea.

Sergey Podlazov

CTO, Co-founder

Sergey is a seasoned technology leader with 20+ years of experience in eCommerce, SaaS, and AdTech. Prior to co-founding Fiteo, he led software engineering teams at startups, Amazon, and Zulily.  

Sergey holds a Bachelor’s Degree in Business Administration and a Master’s Degree in Information Systems, both from the University of Kansas. In his limited free time, Sergey is an avid musician and skier. 

Andrew Morlidge

Andrew Morlidge


Andrew helps our customers maximize their return on the investment in retail media. Working with customers globally and living in Europe the Middle East and N America, Andrew learned how to help large retailers move with the agility they need to capitalize on technology revolutions.

Helping you problem-solve to identify and capitalize on new opportunities is in our DNA. Andrew brings a history of getting results for customers at Microsoft, NCR and a retail technology startup focused on the challenge of deploying technology at scale across thousands of stores.

Andrew has a BA in Business Administration from the University of Portsmouth, lives in Seattle and enjoys rowing, cycling and snowboarding in the beautiful PNW.